Advertisement 6- Billboards

There has been quite a delay in putting this up on my blog, but nevertheless I hope to put some of the content up today on this subject.

Outside advertising are one the main media for building brand, it gives tremendous brand recall value and is in the face of the customer. BANG!!! You can have Your message delivered. The advert on this type of media cannot be of descriptive nature or letter like.. It has to be like an SMS. You can say that out door media is an SMS which the customers sees while passing by. The ad would have maximum 1-2 seconds to catch attention and max 3-4 seconds to completely deliver the message. Strong Graphic ..Catchy Phrase or Color or depending on the location a Unique way of standing out from the background.

Certain types of Outdoor media

Conventional types:
1. NUPOLES
2. BRIDGE BANNERS
3. STAR MAST
4. BILL BOARDS
5. UNIPOLE

unconventional Types
1. Vehicle Branding
2. Blimps
3. Hot air balloon

to be continued.....